Customer Stories

See how leading GTM teams use Crossbeam to turn partnerships into pipeline.

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How Yotpo Doubled Their Partner Revenue Using Crossbeam, Slack, and an ELG Motion
How Intellistack Leverages Crossbeam and a 3x3 Play to Drive Partner-Led Revenue by 125%
How JustCall Uses Crossbeam to Turn Partner Data into Faster Growth and 90% Retention
How Crossbeam’s Ecosystem Team Turns Partner Signals Into 350% Bigger Deals in 2025
How Zeta Global Used ELG, Crossbeam, and LinkedIn Connections to Drive a 30% Increase in Enterprise Leads
How Bombora Discovered Hidden Pipeline and Closed $100K in 2 Months with Crossbeam
How Okta Ventures Surfaced 60 Ecosystem Qualified Leads for its Portfolio Companies in Just Two Weeks
HubSpot + The Hustle: How Crossbeam Helped Make the Deal Happen
RollWorks Embraced the Partner Cloud. Now, They Have a 30% Increase in Retention.
How to Increase Your Tech Partner Program’s Revenue by 30% (And Be a Joy to Work With)
A Small Team’s Guide for Using Crossbeam to Scale Your Integrations
Partnerships for the Win: How Census Uses Partner Data to Pursue Higher ACVs
How Friendbuy Cultivated a Culture of Partnerships in 18 Months
How Everflow Used Partner Data to Shave Four Months Off Of Enterprise Deal Cycles
Intercom’s Playbook for Ecosystem-Led Growth (+ 30% More Sourced Revenue)
How LeanData Makes it Easy for Reps to Close Partner-Sourced Revenue
How FullStory Increased Client Retention Using Ecosystem-Led Growth Tactics
Why Ecosystem-Led Marketing Rules: How to Get 60% Higher Engagement Rates On Your Next Integration Adoption Campaign
How Vidyard 14x’d its Partner-Sourced Revenue Using Crossbeam
How Sendoso Doubled Their Partner-Influenced Pipeline In Just 3 Months with Crossbeam
How Talkwalker’s Partnership Team Leverages Crossbeam to Increase ROI in Partnerships
How SmartRecruiters Fuels Integrations with Over 15 Enterprises Using Crossbeam
How Lucca Harnesses Partner Potential at Scale with Crossbeam
How AssessFirst Quadrupled its Clients’ Integration and Generates ELG Leads with Crossbeam
Box’s Partnership Journey: ELG, Allbound, Glory-bound
How Payfit Doubled Its Win-rates Through Its Ecosystem
How GoCardless Increased Partner-Influenced Deals and Enhanced Partner Collaboration with Crossbeam
How NinjaCat Drives Growth Through Strategic Partnerships with Crossbeam
How Crossbeam Helped the Partnerships Team at Oyster Achieve Exponential Growth
How Sendoso Maximizes Partner Influence Results On Sales Pipeline Using The Crossbeam Salesforce App
How Rydoo Used Crossbeam to Increase Their Qualified Pipeline by 3X
How Pigment Increased Win Rates 5-10% with an ELG Overlay and Crossbeam
How Quantum Metric Built Their Partnership Program with Crossbeam
How AB Tasty Optimized its Go-to-Partnership Process and Sales Engagement Using Crossbeam
How UserTesting Multiplies Channel Sales with Crossbeam

ELG Success Stories

See how leading GTM teams from Stripe, Netskope, and commercetools are using ELG to ignite pipeline growth and accelerate deal velocity.

How ServiceNow and 360insights Are Rewiring Partner GTM for the Agentic Era: Insights From the ELG Summit
How Netskope Operationalizes Ecosystem Data in their Sales Motion
Accelerating Deals at Stripe with Crossbeam Deal Navigator
How a Sales Leader and a Head of Partnerships Get Buy-in and Drive Results Across Netskope’s Revenue Org
Meet the RevOps-Turned-Partnerships Leader Who Transformed LeanData's Sales and Attribution Processes
How Fivetran Powers its Ecosystem-Led Sales with Data
ELG Idols: Meet the Enterprise Sales Veteran Who Turned commercetools’ Ecosystem into a Revenue Machine
How CoPort Launched Their PLM Platform with the Help of ELG