Hyperscaler signals + your entire ecosystem

Move your hyperscaler motion up-funnel

Hyperscaler signals now sit next to what your partners already know, giving your team and your agents what they need to plan the co-sell from the start.

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What an up-funnel hyperscaler motion looks like

Try it with AWSRun this workflow agentically with the Crossbeam MCP and AWS Partner Central MCP See how →

Turn hyperscaler signals into a better way to win

Sharper prioritization

Accounts that look identical in your CRM separate quickly once you see where a hyperscaler is ready to invest and where partners already have a foot in the door.

Line up every lever on the deal

See which partners, hyperscaler programs, and marketplace signals apply to an account, so you can run them together instead of finding them late.

Better conversations with hyperscaler sellers

Go into every hyperscaler conversation with a partner-backed plan instead of a request for context.

Context for your team and agents

Reps get the full picture before the first call, and agents can reason across hyperscaler and partner data through the Crossbeam MCP.

The future of agentic GTM

Agent-led deals will run on what your partners know

As marketplaces move up the funnel, more of each deal will run through agents working across hyperscalers, partners, and your team, and every one of them will need that context to act.

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AWSEarly access

AWS Lead Enrichment and the AWS Partner Central MCP, working alongside the rest of your ecosystem.

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Connect to any Open Data Partner

Map your accounts against Google Cloud, Microsoft, and other major platforms with no partner invite. Crossbeam maintains their customer data, so you can see overlaps from day one.

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Frequently asked questions

Crossbeam allows you to connect to all major hyperscalers via our Open Data Partners. Crossbeam offers direct integration solutions with AWS through our AWS Lead Enrichment integration (early access) and the AWS MCP + Crossbeam MCP connectors. Learn more about both here.
As an Offline Partner. You can map your accounts against it, build Lists, and see its data next to your other partners' overlaps.
Signals like program eligibility, solution fit, readiness to buy, and marketplace engagement, depending on what the hyperscaler shares for each account.
No. Crossbeam helps you decide which deals to bring to a hyperscaler and how to run them. The transaction itself still runs through the marketplace.
You go into each conversation already knowing which programs an account qualifies for, what the hyperscaler expects it to buy, and which of your partners are working it. Instead of asking the hyperscaler's team for context, you bring a specific, partner-backed plan they can act on.
Yes. Connect the Crossbeam MCP alongside a hyperscaler's MCP within your chosen client, and your agent can work across both in the same session.
Reach out to the Crossbeam team to learn more about our solutions with hyperscalers.

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