Crossbeam+Pendo

Bring Crossbeam and Pendo together in your AI tools

Crossbeam surfaces which partners share your accounts and where partner deals are opening and closing. Pendo shows how those accounts actually use your product: usage trends, engagement scores, and feedback. One prompt, not two tools.

Learn moreTalk to our team

Run your first AI workflow across both tools

Start with a prompt that brings Crossbeam and Pendo into the same conversation. Crossbeam brings the full partner picture: overlaps, performance, deal activity. Pendo brings the product picture: how each account uses your product, how engaged they are, and what they are asking for.

Account intelligence
CrossbeamPartner

Get adoption context on any partner-shared account

Crossbeam shows which partners share the account, ranked by partner score, plus recent partner deals opened or closed won there. Pendo adds how that account uses your product: app and feature usage, and its Product Engagement Score.

Example prompt
"Which partners share [Account] in Crossbeam, and what does Pendo show for its app usage and Product Engagement Score this quarter?"
Pipeline generation
CrossbeamPartner

Find expansion-ready customers your partner also serves

Crossbeam finds the customers you share with a partner, segment by segment. Pendo checks each one's usage and Product Engagement Score, so reps open expansion conversations with the accounts already leaning in.

Example prompt
"Pull our customers that are also [Partner] customers from Crossbeam, then rank them by Product Engagement Score in Pendo."
Deal acceleration
CrossbeamPartner

Spot stalled adoption and ask which partner can help

Pendo tracks app usage over time for the accounts behind your open deals, so you can see where adoption has gone quiet. Crossbeam recommends partners on those opportunities backed by signals like recent wins, long-term relationships, and missing contacts.

Example prompt
"Pull our open opportunities shared with [Partner] from Crossbeam, check each account's app usage trend in Pendo, and tell me which partners have recent wins where usage is dropping."
Co-sell execution
CrossbeamPartner

Prep a co-sell call with contacts and sentiment

Crossbeam returns the partner-shared contacts at the account, ranked by role signals like decision maker, economic buyer, and executive sponsor. Pendo fills in how the account feels and behaves: NPS and CSAT scores, plus recent visitor activity in your product.

Example prompt
"Before my co-sell call on [Account] with [Partner], pull the partner-shared contacts from Crossbeam and the latest NPS scores and visitor activity from Pendo."
Ecosystem building
CrossbeamPartner

Turn partner deal activity into feedback your product team tracks

Crossbeam reports recent ecosystem activity: partner deals opened, closed won, and greenfield accounts, with contact context from the partner's CRM. Pendo's Listen write tools, once an admin enables them, let you log what those deals surfaced as feedback items and Ideas your product team already works from.

Example prompt
"Show me partner deals closed won this month in Crossbeam, then create an Idea in Pendo Listen for the [feature] requests that came up in those deals."

What each MCP server does before you pair them

Crossbeam

Crossbeam MCP

Your partner relationships and deal activity.

  • Every account a specific partner has a relationship with, and how strong it is
  • Whether a partner recently opened, closed, or won a deal on an account
  • Contacts a partner has shared, ranked by role: decision maker, economic buyer, executive sponsor, and more
  • Partners who fit your ecosystem based on shared accounts
  • Read-only: nothing here writes back to your CRM or to Crossbeam
Pendo

Pendo

MCP

The product layer: usage, engagement, sentiment, and feedback on your accounts.

  • Query app and feature usage for any account, with time series, funnels, retention curves, and Product Engagement Score
  • Pull NPS, CSAT, PMF, and UMUX survey scores, plus per-visitor responses for any survey
  • List accounts and visitors matching segments, and pull activity timelines and session replay links
  • Retrieve guide performance: views, completions, poll responses, and effectiveness metrics
  • Create and update feedback items and Ideas in Pendo Listen

Works with your stack

Crossbeam plugs into the AI tools and GTM systems your team already runs: query it from any MCP client, or sync ecosystem data straight into your stack.

Claude

Get ecosystem signals and account intelligence right in your Claude conversations.

How to connect →
OpenAI

Mention @Crossbeam in any chat to pull ecosystem signals, account intelligence, and warm intro paths.

How to connect →
Glean

Bring ecosystem signals and partner context into your AI work assistant, right where your team searches.

How to connect →
Gemini

Bring Crossbeam ecosystem data into Gemini over MCP.

Perplexity

Answer account questions with Crossbeam data in Perplexity.

HubSpot

Enrich HubSpot records with partner overlap and signals.

Sync co-sell overlap onto your Salesforce accounts.

Crossbeam
Slack

Get partner and deal signals delivered in Slack.

Snowflake

Pipe Crossbeam ecosystem data into Snowflake.

Gong

Surface partner overlap, shared contacts, and deal activity alongside Gong call intelligence, so reps know who's already in their ecosystem.

How to connect →
n8n

Let your AI agents surface partner overlap, deal activity, and shared contacts, then reason and act on them.

How to connect →
Microsoft Copilot

Surface partner overlap, shared contacts, and deal activity alongside the data your team works with in Microsoft 365.

How to connect →
Cursor

Pull partner and account context into Cursor.

Mistral

Feed your partner ecosystem graph to Mistral agents.

Connect any MCP-compatible AI tool

Using another AI tool or custom solution that supports MCP connections? Our documentation walks through custom connector setup.

Read documentation →

Crossbeam MCP is currently in early access for customers on Supernode and Enterprise plans.

Talk to our team

Keep going

More on connecting Crossbeam to the AI tools and GTM systems your team already runs.

Crossbeam MCP overview

What the server exposes, which clients it runs in, and how to connect it.

Go to the MCP page

The AI-Powered Ecosystem Playbook

Real use cases and prompts for running ecosystem data through your agents.

Download

Browse our marketplace

See what else pairs with Crossbeam across the GTM stack.

Browse the marketplace

Frequently asked questions

Crossbeam MCP is in Limited Availability and is enabled by default for customers on Supernode and Enterprise plans. Connect it at mcp.crossbeam.com/mcp using OAuth with your Crossbeam credentials, and SAML SSO is supported. Not on one of those plans? Talk to our team.
There are native connectors for Claude, ChatGPT, and Glean, plus documented setups for Gong Agent Studio and custom connections like n8n, Microsoft Copilot, and LibreChat. Claude, ChatGPT, and Glean also support the partner tool's connector, so both servers run in one chat with no bridging work.
No. Crossbeam MCP is read-only: it reads ecosystem intelligence and returns it to your AI client. It can generate a shareable list link so you can jump into the UI, but no documented tool changes data in Crossbeam.
Use MCP when a person or an agent is asking questions in natural language and needs ecosystem context in the moment. Use the REST API for programmatic reads on your own schedule, and Webhooks when you want Crossbeam to push events to you as they happen. Most teams end up using more than one.
Your overlaps with one partner or across the whole ecosystem, a unified view of a single account with population membership and owner, partner health metrics like overlap counts, open deals, win rate and recency, ranked partner recommendations on an open opportunity, and recent ecosystem activity including partner deals opened, closed won, and greenfield signals. Access is scoped to your own Crossbeam permissions.
No. In supported clients it's a connector plus an OAuth login, with no code, no API keys, and no local install. The partner tool is added the same way, from your client's connector settings.
AI Chat lives inside Crossbeam and answers questions about your ecosystem there. MCP brings that same intelligence into the AI tool you already work in, alongside your other connectors. That's what makes pairings like this one possible in a single prompt.

Run Crossbeam and

Pendo

in the same prompt

Talk to our teamDocumentation

Crossbeam MCP is currently in early access for customers on Supernode and Enterprise plans. Crossbeam is not affiliated with

Pendo

. Product names are the property of their owners.