Use Crossbeam and FullStory together in your AI tools

Account intelligence

Get partner coverage and real user behavior on one account

Crossbeam shows which partners share the account, ranked by partner score, plus recent partner deals opened or closed won there. FullStory answers natural-language questions about what that account's users are doing in your product: sessions, segments, and metrics.

Example prompt

"Which partners share [Account] in Crossbeam, and what does FullStory show about how [Account] users engaged with [feature] this month?"

Deal acceleration

Catch user frustration on an open deal and bring a partner in

FullStory reviews a batch of sessions from users at the account, reading DOM events, network calls, and user interactions to surface where they struggle. Crossbeam recommends partners on that opportunity with recent wins, long-term relationships, or contacts you are missing.

Example prompt

"Review recent FullStory sessions from [Account] users in our [flow] and flag any user frustrations, then ask Crossbeam which partners have recent wins at that account."

Pipeline generation

Build a prospect list ranked by product engagement

Crossbeam finds the prospects you share with a partner, segment by segment. FullStory computes an engagement metric across those accounts' users in your product, so reps lead with the names already showing activity.

Example prompt

"Pull our prospects that are [Partner] customers from Crossbeam, then have FullStory compute [metric] for each account's users and rank the list."

Co-sell execution

Prep a co-sell call with contacts and the user story

Crossbeam returns the partner-shared contacts at the account, ranked by role signals like decision maker, economic buyer, and executive sponsor. FullStory adds the user story: a session-level read on what the account's users tried, where they hit friction, and what they use most.

Example prompt

"Before my co-sell call on [Account] with [Partner], pull the partner-shared contacts from Crossbeam and have FullStory summarize recent sessions from [Account] users."

Ecosystem building

Confirm which partnerships bring healthy users, not just logos

Crossbeam reports each partner's overlap counts, open deals, win rate, and attributed revenue. FullStory computes segments and metrics over the customers you share with that partner, so you can see whether those accounts actually use your product before you invest more.

Example prompt

"List our top partners by attribution in Crossbeam, then build a FullStory segment for the customers we share with [Partner] and compare their [metric] to the rest of our base."