Use Crossbeam and Amplitude together in your AI tools

Account intelligence

Get partner rankings and product usage on one account

Crossbeam ranks the partners on the account by partner score and shows recent partner deals opened or closed won there. Amplitude runs an ad-hoc segmentation or retention query on that account's users, so you see who can influence the deal and how the product is actually being used.

Example prompt

"Which partners share [Account] in Crossbeam, and what does Amplitude show for [Account]'s usage and retention over the last 90 days?"

Pipeline generation

Build a cohort from partner-overlap prospects

Crossbeam finds the prospects that overlap a partner's customer list, segment by segment. Amplitude turns those companies' users into a cohort built from user properties and behaviors, so you can measure activation on the accounts your ecosystem favors.

Example prompt

"Pull our prospects that are [Partner] customers from Crossbeam, then create an Amplitude cohort of users at those companies using [user property]."

Deal acceleration

Catch a retention dip and bring the right partner in

Amplitude answers a retention query on the accounts behind your open opportunities and shows where usage is slipping. Crossbeam recommends partners on those accounts backed by signals like recent wins, long-term relationships, and contacts you are missing.

Example prompt

"Query retention in Amplitude for users at [Account], and if it is declining, ask Crossbeam which partners with recent wins there we should bring in."

Ecosystem building

Create a dashboard for the accounts you share with a partner

Crossbeam lists the customers you share with a partner and how the partnership performs: open deals, win rate, attributed revenue. Amplitude builds a dashboard with charts and custom layouts over those accounts' users, one place to check whether shared customers use the product more.

Example prompt

"List our shared customers with [Partner] from Crossbeam, then create an Amplitude dashboard tracking usage for users at those accounts."

Co-sell execution

Prep a co-sell call with contacts and user feedback

Crossbeam returns the partner-shared contacts at the account, ranked by role signals like decision maker, economic buyer, and executive sponsor. Amplitude adds feedback insights from that account's users: feature requests, bugs, complaints, praise, and pain points.

Example prompt

"Before my co-sell call on [Account] with [Partner], pull the partner-shared contacts from Crossbeam and summarize Amplitude's feedback insights for [Account]'s users."