Use Crossbeam and Adobe Analytics in your AI tools

Bring Crossbeam and Adobe Analytics together in your AI tools

Crossbeam surfaces which partners share your accounts and where partner deals are opening and closing. Adobe Analytics answers with the site and campaign behavior your team already measures: ranked and trended reports, segments, top dimension items. One prompt, not two tools.

Account intelligence

Get partner context next to on-site engagement

Crossbeam shows which partners share the account, ranked by partner score, plus recent partner deals opened and closed won there. Adobe Analytics runs a ranked or trended report against the segment your team uses for that account, so engagement sits next to the partner picture.

Example prompt

"Which partners share [Account] in Crossbeam, and what does a trended report on [metric] for our [Account] segment in Adobe Analytics show this quarter?"

Pipeline generation

Turn your top traffic into a partner-backed target list

Adobe Analytics pulls the top items in any dimension, like campaign or referring domain, filtered by segment and date range. Crossbeam finds which of the companies behind them you share with a partner, segment by segment: prospects, open opportunities, customers.

Example prompt

"Pull the top 50 items in our [dimension] from Adobe Analytics for last quarter, then ask Crossbeam which of those companies we share with [Partner] as prospects."

Deal acceleration

Spot fading engagement and bring a partner in

Adobe Analytics runs a trended report that shows where a key metric is sliding for the segments tied to your open deals. Crossbeam recommends partners on those opportunities, backed by signals like recent wins, long-term relationships, and missing contacts.

Example prompt

"Run a trended report on [metric] for our [segment] in Adobe Analytics, and where engagement is dropping, ask Crossbeam which partners have recent wins at those accounts."

Ecosystem building

Confirm which partners move traffic, not just pipeline

Crossbeam reports each partner's overlap counts, open deals, win rate, and attributed revenue. Adobe Analytics shows what your co-marketing with that partner actually drove: a ranked report on your campaign dimension with the metrics your team trusts.

Example prompt

"List our top partners by attribution in Crossbeam, then run a ranked report in Adobe Analytics on our campaign dimension for [Partner] co-marketing tracking codes."

Co-sell execution

Build a partner segment and line up the right contacts

Adobe Analytics can create or update a segment for the accounts you are co-selling with a partner, ready to reuse in reports and workspace projects. Crossbeam surfaces the partner-shared contacts at each account, ranked by role signals like decision maker, economic buyer, and executive sponsor.

Example prompt

"Create a segment in Adobe Analytics for our [Partner] co-sell accounts, then pull the partner-shared contacts for [Account] from Crossbeam ranked by role."