Lead sourcing
Use Crossbeam to find AWS leads worth enriching
Use Crossbeam's AWS Open Data Partner to find prospects already on AWS. Pick the strongest leads to submit and enrich in AWS.
→ Give AWS better leads to co-sell
Hyperscalers / AWS / Partner MCP
Bring Crossbeam and AWS Partner Central together in your AI agents
Source, prioritize, and close more AWS pipeline with a prompt. Use your AI agents to surface the AWS leads that fit what you sell, the partners who already work with them, and what those partners know.
Agent use cases
Give your agents the intelligence to win more AWS deals with your partners
Connect both to your AI client or agent. Ask once or run it on a schedule. Your agent turns your AWS pipeline and partner overlaps into a plan your team can act on.
Pipeline prioritization
Turn AWS-fit leads into warm ACE pipeline
Surface the AWS-enriched leads your partners already cover, so reps start with the accounts most likely to close.
→ Start with the accounts most likely to close
Deal acceleration
Know which partners can get stalled ACE deals moving again
See which at-risk ACE deals a partner can help move, plus what they know about the account and buying committee.
→ Give stalled deals a way forward
Closed-lost re-engagement
Win back lost ACE deals when a partner gets in the door
See when a partner opens or wins a deal at an account you lost. Check what they know now and how to re-engage, then reopen the deal.
→ Re-engage lost deals buying from partners
Campaign planning
Build ABM audiences your partners can help you reach
See which partners cover your AWS-fit accounts, so you can build tighter segments and reach each one with the right message.
→ Give every AWS-fit account the right motion
Crossbeam MCP + AWS MCP
What each MCP server brings to your agent
MCPSecond-party data from your partners' CRMs
Live partner coverage and shared account context.
Which partners sell into each account, and what they share about it, like account owner, tier, renewal date, the buying committee, and other custom fields
AWS program eligibility and solution fit on accounts you share with partners (with the AWS Lead Enrichment integration)
Signals on recent deals partners have opened or won on overlapping accounts
MCPAWS insights and actions on your ACE pipeline
Leads, enrichment, and ACE opportunities in Partner Central.
Leads submitted to AWS Partner Central and enriched by AWS
ACE opportunities created, updated, and submitted for co-sell
Your ACE pipeline by stage and close date, plus AWS's view of each deal
Works with your stack
Run both in the AI tools your team already uses
Crossbeam plugs into the AI tools and GTM systems your team already runs: query it from any MCP client, or sync ecosystem data straight into your stack.
Amazon Quick
Run Crossbeam and AWS Partner Central side by side in Amazon Quick, AWS's AI workspace.
Get ecosystem signals and account intelligence right in your Claude conversations.
How to connect →
Mention @Crossbeam in any chat to pull ecosystem signals, account intelligence, and warm intro paths.
How to connect →
Bring ecosystem signals and partner context into your AI work assistant, right where your team searches.
How to connect →
Surface partner overlap, shared contacts, and deal activity alongside Gong call intelligence, so reps know who's already in their ecosystem.
How to connect →
Surface partner overlap, shared contacts, and deal activity in Microsoft 365.
How to connect →
Let your AI agents surface partner overlap, deal activity, and shared contacts, then reason and act on them.
How to connect →
Crossbeam MCP is available on all plans, with a yearly baseline of Crossbeam Credits included.