The Ecosystem Revenue Platform

Your ecosystem is your AI edge

The AI era will be won by the companies with the best context. Crossbeam turns your partner ecosystem into the proprietary intelligence layer your competitors can't buy.

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30,000+ GTM TEAMS RUN ON CROSSBEAM

Claude
Opus 4.8
I'm trying to sell into McDonald's, which executive contact should I target?
✓ Crossbeam MCP find_partner_overlaps · McDonald's
✓ Crossbeam MCP get_partner_contacts · 7 partners
✓ Crossbeam MCP rank_by_influence · 1,247 contacts
Thinking…
3 of your partners closed deals with McDonald's in the last 6 months. 2 others have open opportunities right now.

Jim Donaldson, SVP of Operations was a contact on every deal — and isn't in your CRM.
Reply to Claude... ↑
GPT-5
Pull my Q3 target prospects. Who should I prioritize?
✓ Crossbeam MCP find_partner_overlaps
✓ Crossbeam MCP get_record_signals
✓ Crossbeam MCP get_partner_contacts
Thinking…

These are your warmest prospects right now — each has a warm path in through your ecosystem.

1. Surveypal 🔥 — 5 ecosystem overlaps. Bozala closed an $85K expansion 2 weeks ago and Holver opened a $120K opportunity 5 days ago — the most ecosystem activity on your list.

2. DataSync Corp ⚡ — Bozala opened a new opportunity 2 days ago.

3. TechFlow Solutions — Deal closed in your ecosystem 4 weeks ago. Strong expansion momentum building.

Your ecosystem identified Christine Holt, CRO as the economic buyer at Surveypal — not yet in your CRM.

Message ChatGPT... ↑
Glean
Work AI
I have DataSync Corp's renewal next week. What should I know before the call?
✓ Crossbeam MCP get_account_overlap_info · DataSync Corp
✓ Crossbeam MCP get_record_signals · DataSync Corp
✓ Salesforce get_account_history · DataSync Corp
✓ Gong get_call_summary · last QBR
Thinking…

Ecosystem activity. Bozala closed an $85K expansion and Holver opened a new $120K opportunity in the last 2 weeks — both signal DataSync is actively buying. Sara Daniels (sdaniels@bozala.com) at Bozala closed the expansion — a warm source for account insight or a reference ahead of the renewal.

Health & history. 72 — moderate risk. Exec sponsor hasn't engaged since the March QBR, and your champion asked for ROI documentation on the last call.

Ask Glean... ↑
Custom Agent
Agent running
Trigger — TechFlow Solutions requested a demo
✓ Crossbeam MCP get_account_overlap_info · TechFlow Solutions
✓ Crossbeam MCP get_record_signals · Holver
✓ Crossbeam MCP get_partner_contacts · Laura Keene
Running…
⚡ Co-sell opportunity identified. TechFlow Solutions just requested a demo — and Holver has an open opportunity there. Laura Keene, Enterprise AE at Holver, owns the account.

I've drafted an alignment email to Laura and posted the signal to #partnerships-signals.
Configure agent... ↑

Your ecosystem changes the math on every deal

+0%
Close rate

More likely to close

+0%
Cycle time

Faster time to close

0%
Retention

Less likely to churn

How it works

Build, activate, and operationalize your ecosystem

Crossbeam is the global system of record for how companies exchange CRM data. Integrations, controls, and compliance run in the background — leaving you with a proprietary data asset tailored to your ecosystem. Here's how it works:

Your partners are likely already on the Crossbeam Network. Connect with the ones you know and discover the ones you don't, all in a few clicks.

Automatically see which customers, prospects, and open opportunities overlap with each partner. Surface untapped demand and the ecosystem signals that change how an account gets prioritized and worked.

Ecosystem signals reach your reps, your agents, and every AI in your stack — so the right context shows up at the right moment, in the tools where decisions actually get made.

Know which partners, plays, and motions drive the most revenue, and double down on what moves the needle.

Explore the platform
Account Mapping
CompanyOverlaps withIs a customer of
Northwind Logistics
+8
VercelZendeskFigma+4
Quill & Cypress
+12
LoomAsanaFivetran+3
Helix Health
MixpanelHubSpotClari+3
Volta Energy
+15
PlaidStripeRamp+8
TechMosaic
+9
IntercomNotionDatadog+5
ByteCraft
+4
SegmentSlackLinear+4
StreamForge
+11
SnowflakeLookerAirtable+7
CloudSync
+3
PagerDutyCalendlyBrex+3
PrimeSoft
+12
RetoolCloudflareVanta+6
Deal Navigator
OpportunityIs a customer ofStage
Surveypal
Premium Tier
BozalaHolver
Value Proposition
Holver
Enterprise
Glean
Negotiation
AcmeCo
Mid-Market
BozalaVercel
Value Proposition
Spire Digital
Integrations
HolverGlean
Qualification
Cambridge Net
Implementation
BozalaStripe
Negotiation
Northwave
Self-serve
ClayAircall
Prospecting
ByteForge
Enterprise
BozalaGlean
Value Proposition
Lumina Robotics
Mid-Market
OutreachLoom
Negotiation
Quill Network
Pilot
BozalaDatadog
Prospecting
Partner Score · BozalaHigh
  • Your win rate with Bozala's customers is 65% — 20% higher than your average across partners.
  • Average opp size with Bozala customers is $80,000, 23% larger.
  • 26% of your total overlap pool comes from accounts you share with Bozala.
Recommended opportunity
Recommended based on:
  • Multiple recommended partners
  • A partner recently closed this account
  • Recently opened or high-value
  • Expected to close within 90 days
Crossbeam alert
Partner overlap detected
Acme Corp · Bozala is a Customer
Workflow Payload Runs
Live
Trigger · Webhook
Crossbeam alert fired
partner.overlap · Acme Corp
Filter
population = "Customer"
Slack
Notify owner
Salesforce
Salesforce
Create task
HubSpot
Add to sequence
Performance Dashboard
Closed-Won · Q3
Closed-Won OpportunitiesCoverageEngagement
Avg Opp Size
$8,739
Amount with partner customers
Avg Time-to-Close
12 days
Time with partner customers
Avg Win Rate
12%
Rate with partner customers
Ecosystem Generated
$300K
2,538 closed-won opportunities
Coverage breakdown72%
EngagementCoverageNone
Missed Opportunities
Closed-Lost Opportunities
With coverage
152
% of closed-lost
76%
Value of Missed Opps
$8.24M
Influenced but lost
Unengaged Reps
Reps who didn't engage
29
% of total reps
29%
OpportunityOwnerAmountClose-lostWas customer of
G
Gromit Co.
Renewal Q3 2024
DDana Jones
$100K
Nov 1, 2024
ChatterboxNazdasks+3
C
Chatterbox
Renewal Q4 2024
EEvan Woods
$82K
Oct 12, 2024
AudiowolfTenet+5
S
Surfzer
Renewal Q4 2024
EEvan Woods
$74K
Dec 30, 2024
Bravo BravoSyndicate+7
NATIVE INTEGRATIONS

Works with your entire stack

Connect natively with every major CRM, data warehouse, and AI tool — or use our APIs and MCP server to put ecosystem signals directly into the custom workflows, agents, and pipelines your team is building.

See all integrations
Salesforce HubSpot Microsoft Dynamics Gong Outreach ChatGPT Claude Gemini Glean Chrome Clay
Performance

The proof is in the pipeline

4.85 Read our reviews on G2
Gong
"Crossbeam has impacted the speed of how we operate significantly. We're sharing data securely and then with a click of a button, getting the data we need to determine how and if we should work with a technology partner."
Ashi Aber Former Head of Technology Partnerships, Gong
Read the case study
Intercom
157%
lift in partner-influenced revenue
Read the case study
Gorgias
50%
increase in close rates for partner-influenced deals
Read the case study
JustCall
66%
ACV increase, 90% retention
Read the case study
Census
34%
higher ACVs on partner-influenced deals
Read the case study
Stripe
"The Ecosystem-Qualified Lead is the key. In the old days, partner meetings were more like therapy sessions. In the new world of ELG, we can put partner teams on equal footing and qualify leads using data from our ecosystem."
Peter Cummings Former Head of EMEA Stripe Partner Ecosystem, Stripe
Read the case study
ServiceNow
"We're giving sellers the insights they need to act. For the first time, they can clearly see which partners are best for each sales play."
Maisa Fernandez Director of Global Partner Marketing — Demand Strategy, ServiceNow
Read the case study
Typeform
40%
revenue increase via ELG
Read the case study
Customer Stories
How top GTM teams turn partner data into pipeline
Read more
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