Unlock ecosystem revenue and launch winning integrations
Automate account mapping to instantly surface high-intent Ecosystem Qualified Leads (EQLs), pinpoint your next blockbuster integration, and power co-marketing and co-selling plays that accelerate revenue and adoption.
Join 30,000+ companies using Crossbeam to forge powerful partnerships and unlock new revenue streams
Fuel your pipeline with high-intent opportunities
Crossbeam turns secure, automated Account Mapping into a lead engine — constantly surfacing Ecosystem Qualified Leads (EQLs) that are already in motion with your partners and far more likely to convert than cold prospects.
- Surface partner-shared accounts that are actively evaluating adjacent solutions
- Create a reliable, repeatable source of warm leads that convert 2-3x faster than traditional prospecting
- Eliminate blind outreach with partner-backed intel your team can trust
Amplify your market impact, together
Move beyond random acts of partnership. Crossbeam equips your marketing and sales teams with the partner insights and intelligence needed to execute co-selling and co-marketing plays that actually drive revenue.
- Give sellers access to intent data no one else has — vetted by your partners, rich with buying signals, and full of actionable insight
- Create highly targeted audiences for joint webinars, events, and content, focusing on shared customers or high-potential prospects
- Measure partner-influenced revenue, campaign impact, and rep engagement — so you can double down on what works
Show exactly how partners drive revenue
Stop struggling to prove partnership ROI. Crossbeam automatically associates activities with relative accounts and opportunities, giving you clear data to show your team's impact on the business.
- Track partner-sourced and partner-influenced pipeline in one view
- See which partners accelerate deal and understand how they impact outcomes
- Share trusted attribution reports that guide budget and strategy decisions
Build integrations your customers want
Stop wasting engineering resources on low-impact integrations. Crossbeam provides quantifiable evidence of which partner connections your customers actually need, allowing you to invest development time where it delivers measurable business results.
- Identify which potential integrations have the highest overlap with your customer base and sales pipeline
- Instantly discover ideal shared customers for testing new integrations and gathering actionable feedback
- Track which partner connections drive engagement, retention, and revenue expansion
Get your ecosystem data where you need it
Crossbeam connects with your existing tech stack to automate data syncs and deliver actionable insights directly into your team's workflows—no context switching required.
- Sync partner data across your CRM, PRM, and data warehouse for a unified view of your ecosystem
- Deliver real-time insights to reps through tools like Outreach, Gong, and Salesloft
- Get instant alerts in Slack and other collaboration tools to act on partner activity as it happens
Explore features built for tech partnership teams
Trade in your spreadsheets for Crossbeam’s pipeline matching engine to surface the most promising opportunities in your ecosystem.
Identify high-performing partners to accelerate current opportunities and replicate success across your ecosystem.
Connect your partner data anywhere. Get your ecosystem growth engine going with integrations that fuel your go-to-market teams and business outcomes.
Attribute your partners in-real-time and get leadership’s buy-in with personalized partnership metrics.
Bring ELG to life
We know that Ecosystem-Led Growth is taking off as a go-to-market strategy that really works. This index tracks just how much and how fast.
Gong and Chili Piper’s new integration gives their customers’ sales cycle a kick; co-selling it is their own secret ingredient for accelerating deals.
Improve your “better together” messaging by creating templates your partner can fill out quickly, developing resources for internal and external stakeholders, and more.
“Crossbeam has impacted the speed of how we operate significantly. With Crossbeam, we’re sharing data securely and then with a click of a button, getting the data we need to determine how and if we should work with a technology partner.”
Turn your ecosystem into your #1 revenue source
Instantly capture insights from your ecosystem in less than a minute.