The Crossbeam Blog - Insights for Partnerships

Crossbeam Blog

How to Properly Leverage a Rebrand To Expand Your Ecosystem

The Crossbeam blog shares insights on managing and growing your B2B and SaaS partnership ecosystem.

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Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together

My $2.6 Billion Ecosystem Fail: an RJMetrics Post Mortem

How We Launched Our First Tech Ecosystem With 30+ Integrations in 6 Months

How to Properly Leverage a Rebrand To Expand Your Ecosystem

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Start Small. Focus on One Co-Selling Motion, and Then Replicate Its Success.

Track Churn and You’re 3.6x More Likely to Have Dedicated Budget for Integrations

crossbeam-partnership-kpis

The Most Common KPI in 2022: Leads Generated by Partners

Partnerships 101: What is a Partner Ecosystem Platform?

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The Awkward Dance: Should You or Your Partner Build the Integration?

Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021

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4 Signs it’s Time to Expand Your API Docs

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